Legoland® Malaysia Hosts Largest Star Wars™ 40th Anniversary Celebration In Asia

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Milestone Celebration Features the Biggest Star Wars™ Imperial March in the Region

ISKANDAR PUTERI, 13 MAY 2017 – Relive the galaxy’s greatest adventure and experience the untold stories with LEGOLAND® Malaysia Resort as it brings you its largest celebration yet for LEGO® Star Wars™ Days. To celebrate40 years in the galaxy far, far away, LEGOLAND® Malaysia Resort is going all out to bring the Star Wars™ experience to life with an array of galactic activities enabling every fan to experience the magic beyond the big screen. The star of the show lies at LEGO® Star Wars™ Miniland, the only indoor LEGO® Star Wars™ Miniland in Asia, where guests can experience a special ‘live storytelling’ of great scenes from the epic space saga exclusively for the month of May.

Taking it a notch higher, LEGOLAND® Malaysia Resort’s celebration includes a massive Imperial March with over100 costume characters joining the parade; Star Wars™ Parades of the region. The Imperial March also features the top costumed fan groups in Malaysia, Singapore and other Asia Pacific Countries, showing their allegiance to the dark and light side. Catering to its biggest fans and in the spirit of bringing the galactic experience to life,everyone is invited to join and be a part of the parade through a new activity, Parade Try outs!

Gear up for this one-of-a-kind experience as the Legions bring an amazing cast of characters including Jedis,Stormtroopers, and even villains to life with their screen-accurate costume replicas. Beyond that, at the peak of its celebrations now, the resort also featured an extra special commemorative session to honour Princess Leia – the toughest rebel in the galaxy. The resort is flocked with Star Wars™ fans dressed as Star Wars characters for this memorable session to remember and honour her life and legacy. Guests will also be in for a surprise as there is a chance that they may get to meet and greet the princess’ costume character at the resort’s Miniland for a memorable photo opportunity. This year’s LEGO® Star Wars™ celebration definitely promises to be bigger and better.

Those who wish to be one with the Force can do so at the Jedi Academy, where they can train to become a Jedi with our Master Jedi – if you’re lucky. To bring the Star Wars™ experience to life even further, Stormtroopers and Star Wars™ characters can be found roaming around the park and will stop for photo opportunities. The trickiest character to spot will be the elusive LEGO® Darth Vader, so be sure to be on a lookout for him.

“Building on last year’s successful LEGO Star Wars™ Day, LEGOLAND® is once again embarking on a journey to bring LEGO® Star Wars™ to life for all Star Wars™ fans, young and old alike. This year, we are kicking it up a notch and ensuring that it will be filled with building activities that will inspire and encourage learning through play.Our guests will be in for a treat as they will be able to participate in various building activities such as Star Wars™ World, R2-D2 Challenge, Speed Building, Star Wars™ model build, and create your own Star Wars™ set,” said Kurt Stocks, General Manager at LEGOLAND® Resort Malaysia. 

The younger guests will also get to receive a LEGOLAND® Star Wars™ Passport, which can be used to collect stamps from activities such as R2-D2 build, Star Wars™ World, Trivia Hunt, Jedi Academy, and Speed building competition. Upon collection of all stamps, guests can stand a chance to be rewarded with a special commemorative brick – awarded on a first-come, first-served basis – to remind them of their fun and exciting adventures at LEGOLAND®.

More than that, LEGOLAND® Malaysia is offering exclusive deals on the newly launched LEGO® Star Wars™Classic merchandise. Only available at LEGOLAND® Malaysia Resort and during LEGO® Star Wars™ Days,guests spending RM300 and above on LEGO® Star Wars™ Play sets will get their hands on the coveted LEGO® R2-D2. Alternatively, for purchases of RM100 and above for LEGO® Star Wars™ Play sets, guests can redeem the exclusive LEGO® U-Wing Fighter. From May 4th to May 15th, LEGOLAND® Malaysia will be handing out RM10cash vouchers at its main entrance which gives guests RM10 off for any LEGO® Star Wars™ Play sets with a minimum spend of RM90. Last but not least, guests who purchase the ultimate LEGO® Star Wars™ Death Star at LEGOLAND® Malaysia’s retail shop will get a free LEGO® Star Wars™ Kylo Ren Command Shuttle worth RM599.90. These offers are valid while stocks last.

LEGO® Star Wars™ Days runs till the end of May with a variety of exciting and entertaining daily activities that the whole family can participate in. With an endless selection of fun-filled activities, there’s bound to be something out there that will tickle the fancy of the most avid Star Wars™ fan and everyone else. May the force be with guests as they enjoy the exclusive activities that LEGOLAND® Malaysia Resort has lined up for this awesome celebration.More on that below:

Imperial March (13th & 14th May only)
The Imperial March will begin from the Hotel to Star Wars™ Miniland, giving guests the opportunity to partake in one of the largest Star Wars™ Parades in the region. There will also be a Meet & Greet session after the parade.

Star Wars™ Miniland ‘Live’
Enjoy an interactive walkthrough at Star Wars™ Miniland with the Jedis who will regale guests with the story of the episodes displayed.

Jedi Academy
Always wanted to be a Jedi warrior? This is your chance! Let our Master Jedi train you in the ways of the Jedi.

Spot the Stormtrooper
Be on the lookout for the Stormtrooper mini figure on the crew’s vest. Find him and you can redeem a prize at the admission counter

Star Wars™Trivia Hunt
Prove how much of a fan you are by solving the quiz. Visit the Miniland and lookout for clues on the posters and descriptions.

Photo opportunities with the coolest Star Wars™ characters
Spot LEGO® Darth Vader and take a photo with him. Also, be on the lookout for the Stormtroopers and Jedis. In addition, the meet and greet with the awesome Star Wars™ characters including Jedi, Stormtroopers andPrincess Leia that started on the 1st of May, will continue for the subsequent weekends (20th & 21st May and 27th &28th May) where guests can also have their photos taken.
For further information on promotions and activities, visit LEGOLAND® Malaysia Resort’s official website www.legoland.com.my and stay connected with the resort via social handles (Facebook & Twitter) to find out moreon LEGO® Star WarsTM Days activities and promotions.

LEGO Star Wars Days Picture 1a

LEGO Star Wars Days Picture 1b

Launching a very special LEGO® Star Wars™ Days (From left to right: Vera Ivanova, Brand Director SEA Marketing, LEGO® Group; Aaron Gan Chai Heng, Deputy Director of Tourism Malaysia Johor State Office; Casper Bonavent, Operations Director, LEGOLAND® Malaysia Resort; Yang Berhormat Datuk Tee Siew Kiong, State Tourism, Domestic Trade and Consumerism EXCO; CS Lim, Finance Director, LEGOLAND® Malaysia Resort; Murni Masrom, Human Resources Director, LEGOLAND® Malaysia Resort)

LEGO Star Wars Days Picture 1c


Launching a very special LEGO® Star Wars™ Days (From left to right: Vera Ivanova, Brand Director SEA Marketing, LEGO® Group; Yang Berhormat Datuk Tee Siew Kiong, State Tourism, Domestic Trade and Consumerism EXCO; Casper Bonavent, Operations Director,LEGOLAND® Malaysia Resort; CS Lim, Finance Director, LEGOLAND® Malaysia Resort)

LEGO Star Wars Days Picture 2


Yang Berhormat Datuk Tee Siew Kiong (Right), State Tourism, Domestic Trade and Consumerism EXCO and Casper Bonavent (Left), Operations Director, LEGOLAND® Malaysia Resort, unveiling the mosaic art-piece to commemorate the life of the toughest rebel in the galaxy.

LEGO Star Wars Days Picture 3
LEGOLAND® Malaysia Resort launches LEGO® Star Wars™ Days with a dance number led by
the star of LEGO® Star Wars™, LEGO® Lord Vader.

LEGO Star Wars Days Picture 4a

LEGO Star Wars Days Picture 4b
The LEGO® Star Wars™ Days launch had special appearances from the biggest characters of
the iconic galactic saga.

LEGO Star Wars Days Picture 5
Celebrating the 40th Anniversary of Star Wars™, LEGO® Star Wars™ Days was officiated in LEGOLAND® Malaysia Resort with the largest Imperial March parade in the Resort’s history, featuring hundreds of Stormtroopers, Jedi, and other beloved Star Wars™ characters.

LEGO Star Wars Days Picture 6a

LEGO Star Wars Days Picture 6b

LEGO Star Wars Days Picture 6c
The cutest Stormtroopers and Jedi joined the Imperial March parade for the very first time in LEGO® Star Wars™ Days. (2nd from right: YB Datuk Tee Siew Kiong, State Tourism, Domestic Trade, and Consumerism EXCO; 3rd from right: Casper Bonavent, Operations Director,LEGOLAND® Malaysia Resort; 3rd from right: CS Lim, Operations Director, LEGOLAND®Malaysia Resort; Back 2nd from left: Aaron Gan Chai Heng, Deputy Director of Tourism Malaysia Johor State Office; Back 3rd from left: Vera Ivanova, Brand Director, South East Asia Marketing,LEGO® Group.

LEGO Star Wars Days Picture 7
For the entire month of May, LEGO® Star Wars™ Days will feature Star Wars™ Miniland Live,a narrated adventure of the iconic scenes of the films made from 1.5 million LEGO® bricks.

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